Plan for Perfection With an Exhaustive Product Launch Checklist

As more consumers turn to social to discover and research their next favorite thing, it’s become an indispensable channel for product launches. It’s not just for building buzz—it’s a revenue driver and a rich source of customer feedback as well. 

To get the most out of this multifunctional channel, marketers will have to collaborate with merchandising and customer care teams to plan out detailed product launch strategies. To help, we created this checklist to help you through the most important pre-, during and post-launch to-do’s, including:

• Creating a social-specific product launch campaign brief
• Setting up your tech for faster, easier reporting
• Crafting a post-launch report with the metrics that matter most to your greater organization

Download this checklist today and give your next big launch the social promotion strategy it deserves.