[Template] Create Better Buyer Personas

Buyer persona documents are an essential part of delivering effective marketing, sales and social media strategies. They enable all customer-facing teams to empathize with the pain points and challenges of your target audience, so you can develop messaging and solutions that resonate.

But with so much consumer data available, it can be hard to know what intel is most important. We created this collection of B2B, B2C and industry-specific buyer persona templates to simplify persona building. With these personas on-hand, your team will be empowered to:

• Make quicker, more strategic decisions
• Craft better-performing content
• Accelerate customers through the sales cycle

Download these templates to gain a deeper understanding of your customers—no matter your business type or industry.