Elevate Your Next Campaign With This Influencer Marketing Brief Template

An influencer marketing campaign brief can make or break a partnership. It’s more than just a few do’s and don’ts—it’s a valuable resource influencers can return to as they work to bring your brand to new audiences. 

Explicitly defining your expectations up front boosts an influencer’s ability to get content right from the beginning of the partnership. It’s a win-win situation, but only if brands proactively set influencers up for success. 

Use this influencer marketing brief template to set the right foundation for your relationship. It will help you outline the details that matter, including: 

• Establish clear partnership guidelines for mutual success
• Provide well-defined deliverables by content format and platform
• Share inspiration that helps creators nail their sponsored content the first time

Download the template today to set a solid foundation for your next influencer marketing campaign.