Automation Tools

Scale engagement with social media automation

Optimize social interactions and drive efficiency with simple automated tools, coupled with your personalized touch.

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No credit card required. No software to install.

Social automation for your customer care and marketing needs

Whether it's to guide customers to better outcomes or to create unique marketing experiences on social, Sprout's social media automation tools make it possible for you to focus on the business goals that matter most. Elevate your customer care efforts or uncover new business opportunities with a variety of intelligent workflows.

Bot Builder

Create, preview and deploy chatbots on Twitter and Facebook in a matter of minutes using Sprout's Bot Builder.

Automated scheduling

Reach your audience when they’re most engaged using Sprout Queue and ViralPost™ with send time optimization.

Message Prioritization

Automatically categorize, manage and measure inbound messages with Automated Inbox Rules.

Build social chatbots with Sprout’s Bot Builder


Easily create automated workflows

Set up, manage and operate unique conversational components using rules-based logic for Twitter Direct Message and Facebook Messenger.

Seamlessly manage chatbot conversations

Sprout's automated chatbot builder seamlessly integrates with the Smart Inbox allowing you to carry on and easily manage social conversations.

Before Quick Replies, we were going back and forth trying to get information to solve a customer’s problem. Now I can solve the problem with one message.

Dorothy Spira
Social Media Specialist

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Optimize social reach with automated scheduling

Effortlessly publish content with Sprout Queue

Maintain a consistent presence on social with Sprout Queue and automatically publish your messages at preset times or when your audience is most engaged.

Maximize engagement with ViralPost™

ViralPost™ analyzes your audience, engagement patterns and other factors to optimize send times and deliver content at the moment it will have the greatest impact.

Access advanced Twitter automation software

Increase efficiency with Suggested Replies

Cut your response time in half with Suggested Replies for incoming Twitter messages, powered by Sprout’s machine learning algorithm.

Evaluate performance with Twitter Feedback

Measure your NPS® and CSAT scores to enhance your customer care efforts with automated surveys sent after every customer interaction.

Social media automation built into a comprehensive platform

Sign up for a 30-day free trial of Sprout’s Advanced or Enterprise plans.

Speak to an expert and see for yourself what social media management can be like when you’re using the right tools.

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